Local

Branded Content

Our team has been instrumental in the rebranding efforts for Local, a vibrant salad bar and restaurant. Collaborating closely with an advertising agency and a set designer, we meticulously crafted photo layouts that resonate with Local’s clean and bright health and fitness focus.

Our work primarily involves creating continuous, small-scale shoots rather than big projects, allowing us to maintain a consistent and fresh visual identity. Engaging with athletes to create branded content has been a particularly enjoyable aspect of this project. Leveraging our familiarity with various sports, we draw inspiration directly from our interactions with the athletes.

One of the biggest challenges was distinguishing Local’s visual identity in a crowded market with limited budgets. Through our talent and efficiency, we’ve managed to deliver standout content using natural light to achieve a genuine, organic feel. The client has praised our quick turnaround and high-quality work, which helps Local connect authentically with their audience.